(This appeared in MediaPost on May 29, 2009)
Talk is cheap, but good content, labor and product are not. In an era of thrift and the return to newfound values — where less of everything is the new world order — everyone is talking about what will happen to American newspapers. I think, more importantly, we should be asking what will happen to American journalism right now? I’ve been harping on about this topic for some time (like as far back as 2006), and my words have usually been met with equally strong worded opinions.
Opinions, coarse or otherwise, are good. In fact, they are to be encouraged — they stimulate critical thinking and discourse. Look, plain old-fashioned thinking is good — that’s why we live in a democratic society, right? But opinions are just that — a personal viewpoint like this very piece you are reading. And so, while I like to think of myself a good writer, a journalist I am not.
Journalism is a profession, ignited by a thirst for the facts and the truth, accompanied by deep passion for telling it how it is and in a way that will impact lives. These are skills which cannot be acquired via a webinar or a Bulldog Reporter Media Blitz one-day circus for $399.
While the business model for newspapers may be broken — and, yes, they’ve been irresponsible, unresponsive to changing needs — let’s not miss the point here. What happens to news, and in two words, our intelligence, if we don’t support journalism?
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